According to the research, over half (46%) of American customers engage with healthcare both in-person and online, firmly integrating healthcare into the omnichannel trend that has already transformed commerce and promises to do the same for a healthcare system that is undergoing change.
It’s a development that makes sense from both the consumer-patient and healthcare provider perspectives. After more than two years of the epidemic, healthcare providers’ practices have undergone significant adjustments.
With an end-to-end experience that is easier on customers’ mind-body health and financial well-being, the consumer-patient journey will be revolutionized as healthcare delivery and payments shift to adopt an omnichannel paradigm.
Shannon Burke, senior vice president and general manager of health systems at Synchrony, described what Omni provides as “that next step up” and said that in the retail industry, we’ve made significant strides. How can [systems] be made to operate harmoniously in order to provide a consistent patient experience? is the crucial next step.
She asserted that paying for healthcare used to be an afterthought, but that the emergence of fully integrated omnichannel healthcare has made everything work together in unison.
She noted, “That clinical and financial journey needs to be woven together from the beginning; it can’t be a distinct trip longer. “It’s the philosophical concept that patients would consider their financial experience when making decisions just as they will discuss their clinical, the author writes.
This investment round follows one that raised $45 million from international digital investor company Partech, which also took part in the most recent round.
“In our discussions with premier utilities, telecom, eHealth, and all other customers throughout Europe, we learned how beneficial Billogram was for them to interact with their end-users through a top-notch billing and payment experience,” said Omri Benayoun, general partner at Partech, in September.
